Internet Marketing for Attorneys
Familiar asked questions
Does GP Internet Marketing guarantee in writing first page placement
for my legal web site?
Yes, please visit our guarantee
section to review more information.
To have a successful Internet Marketing for Attorneys campaign
do you need to maintain my site on a regular basis?
Yes. It is very important not to let your legal web site just sit there,
without constantly making sure you have new and relevant information
added to your site. Your in bound and out bound links must be constantly
monitored. Effectiveness of your keyword phrases in relation to positioning
on the web site. Several times a month we do a comprehensive report,
to analyze where you are positioned on the search engines and with
which keyword phrases.
Will GP Internet Marketing provide me with a report showing me where
my legal web site is for first page placement on the search engines?
Yes. You will know exactly where you appearing on the first page, and
with what key word phrases.
Does GP Internet Marketing purchase first page listings from the
search engines?
Paid listings are sometimes a necessity in search engine marketing,
especially in the beginning of your optimization stage. There is no
magic button to press, that will have you immediately appear on the
first page of the search engines. It takes time and hard work to achieve
such success. GP Internet Marketing’s ultimate goal is to have
your legal web site appear organically (free listings) on the search
engines. However, the internet is extremely competitive and may require
some paid listings to achieve first page placement, especially in the
beginning of your internet marketing for attorneys’ campaign.
This is paid and absorbed completely by GP, as a matter of fact until
we reach natural (organic free listings for your legal web site), we
do not profit much, if any.
Will GP Internet marketing provide all the work for my Internet
Marketing for Attorneys campaign, or will there be work on my part
as well?
Yes, this is a turn key operation we do it all for you.
Do I need to have my own domain name or could it be part of another
web sites domain name?
Yes your web site should have its own domain name and the name should
point directly to your web site. There are legal referral web sites that
will give you an extension of their domain name, this will only point
directly to their web site, giving no help to your legal web site.
Does my legal web site need to be hosted on a fast and reliable
web server?
Yes, search engines may not index your web site if your server is too
slow.
Can I host my web site on a free server?
No, many search engines will not index web sites that are hosted on
free hosting services because they often contain spam.
Do I have to pay for hosting with my Internet Marketing for Attorneys
campaign?
No, it is free and part of our Internet marketing for Attorneys campaign.
Does it matter if I have any special characters in my URL?
Yes. do not use any special characters in your URL examples; ampersand
(&), dollar sign 9$), equals sign (=), percent sign (%), question
mark (?) Most search engines have problems indexing web pages when
their URLs contain special characters.
Can I only have 2 web pages and still have top search engine ranking?
No, if your legal web site only consists of one or two optimized pages
it will be difficult to get good search engine ranking. Your legal
web site needs to consist of at least six pages and each page should
have a minimum of 200 words. Search engines need text to index web
pages.
How important is it to have other web sites link
back to our legal web site?
Link popularity is a very important factor for high search engine rankings.
The more other web sites that are related to your legal web site link
to your web site, the higher your search engine ranking will be. In
order to have the proper search
engine optimization we work on your web site monthly to increase
your web sites link popularity.
Can we use frames on our legal web site?
It is best to avoid frames. Many search engines have difficulty with
frames and it is very difficult to get high search engine ranking for
legal web sites that use frames.
Would you recommend flash for our legal web site?
Most search engines will not index flash pages. Normal text content
on your web pages is most important to search engines. You can add
flash to your legal web site; however it should be limited and not be
part of the text, as your content is vital to the optimization of your
site.
Do you recommend we use a welcome page for our
legal web site?
No, most search engines will not follow the link on the welcome page
and your index page will not contain any useful content for the search
engines, therefore your Internet
Marketing for Attorneys campaign will not consist of a welcome
page link.
What is keyword stuffing?
Stuffing is a means of placing large amounts of keywords within a site
for the sole purpose of fooling a search engine. This would also mean
multiple hidden words and phrases not seen by human eyes, but only
by the spiders. This can be considered as spamming and may get your
legal web site banned from many of the search engines.
What are Link Farms?
A link farm consists of sites that link to other sites for the sole
purpose of increasing their link popularity score. Unlike perfectly
valid links to sites with related information, sites that participate
in link farming contain links to totally unrelated sites. This practice
is also referred to as link stuffing. Google hates link farms and labels
the links they generate as spam. This strategy will most likely have
your legal web site banned and removed from the major search engines.
I have heard the term spider, what does this mean?
An automated computer program that searches the Internet, which is
used by many search engines to catalog information. Also known as;
robot, and crawler.
What is a redirection?
When the web page you submit contains a redirection to another web site.
This is a no no, in the past webmasters tried to cheat search engines
with redirection pages, the search engine companies have since discovered
this, and will now totally skip Web Pages with redirections. It is important
to submit the actual web page that contains the content of your legal
web site.
| IMPORTANT FACT: No monthly billing, until we reach our guarantee
of first page performance. |
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Internet Marketing for Law Firms - FAQ about Internet Marketing |
